Nancy Chandler Associate Leadership Re-Brands with Strategic Plan for the Future

Posted by Tereesa Admin on Tuesday, May 30th, 2017 at 10:31am.

NORFOLK, Va. – (May 2017) – Proudly local Nancy Chandler Associates has embarked on a strategic path to position the company for the future. Part of the strategic plan involves a new brand and name change. Research by the company confirmed the strength of the Chandler reputation and name recognition. The new name for the real estate company is Chandler Realty, Inc., and the property management company is Chandler Property Management, LLC.

Nancy Chandler Associates was founded in 1974 by Nancy Outland Chandler. The company opened as a small, family-owned real estate firm with a philosophy based on honesty, professional expertise and superb client care. It was Nancy’s dream to train a few agents who subscribed to her philosophy and the inimitable “Nancy Chandler Style.” That solid core of agents sold more than $1.5 million in property the first year.

Today, this philosophy continues under the leadership of Web Chandler III, president and CEO, Lisa Chandler, executive vice president, and John Chandler, COO. The company employs 55 real estate agents and 11 professional staff providing brokerage, real estate sales and property management services. The new property management company, Chandler Property Management, LLC, oversees nearly 700 properties in Hampton Roads.

The company has made a mark on Norfolk and in particular downtown, Freemason and Ghent over the decades. They have been leaders in real estate and an integral part of significant projects that have propelled the city to growth including Harbor Place, The Pier, PierPoint, River Park, Ghent West Condos, Ghent on the Square, Freemason Harbor, Pilot House, Harbor Heights, The Row at Ghent, 388 Boush and McCullough Row.

“With the retrospection that naturally occurs after celebrating over 40 years in the business, we are positioning ourselves to better serve our customers in the 21st century,” said Web Chandler. “We continually are approached by national franchises and major local companies concerning potential merger or acquisition. And while we choose to maintain our independence, we also clearly understand the consistent need to strengthen our position for the future.”

“Our growth is a direct result of our team approach and outstanding agents,” points out Lisa Chandler. “Nancy Chandler Associates – now Chandler Realty, Inc. – is a consortium of talented agents, experienced managers and full-time support staff who will continue Nancy’s vision for a company centered on client care and expert market knowledge. We are incorporating the best technology and business practices to ideally position our company in the future. High quality always seeks to improve, and we set the bar high. Our success and growth comes from recommendations, repeat customers, and expertise in the Hampton Roads real estate market.”

The strategic plan provides new technological tools, expanded training, upgrades and expansion to the existing offices. “By remaining independent, Chandler Realty remains home grown and agile, and we answer only to ourselves,” stated Lisa Chandler. “We are confident this new direction will bring a fresh perspective and energy to our entire team.”

With the official name changes, the company will introduce new logos and branding in addition to a new website, agent training and sign program. Each agent in the company will receive innovative tools to enhance sales and performance.

Chandler Realty, Inc. and Chandler Property Management, LLC are independent real estate brokerage and property management companies headquartered in Norfolk. The company has been a leader in residential real estate since 1974. Services include sales, leasing and management.

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